Tuesday, April 22, 2008

Get the PR team some O2, stat!

UK - O2’s PR team mistakenly connected a journalist of tech website The Register to a call earlier this month, allowing him to eavesdrop on their conversation about his news enquiry.

Turns out, O2 (a UK cellular service provider) reckons The Register’s readers are “techie nerds” and “Muppets” for wanting to move to 3. O2 duly apologised on the website, and said to Mobile News: “Hey, we’re techie nerds ourselves.” (more)