Wednesday, July 23, 2008

We think the Hamburglar is behind this one...

For the three weeks between July 25 and Aug. 14, 2008, kids can collect official Spy Gear gadgets with the purchase of a Happy Meal or Mighty Kids Meal at participating McDonald's restaurants.

Kids can embark on imaginative spy missions using six new Spy Gear toys offered exclusively at McDonald's: Secret Wrist Beam, Spy Guard Motion Alarm, Spy Disc Defender, Invisible Message Pen, Rear View Spy Scope and Mobile Message Bot.

The Spy Gear Happy Meal is timed with Wild Planet's 10th anniversary of making spy toys, and precedes the release of the company's first Spy Gear board games, Spy Trackdown and Spy Wire. (more)

"In becoming accustomed to such toys and the pleasures they bring, the seeds of an amoral and suspicious adulthood are unwittingly being cultivated." (more)