Companies need to take it more seriously...In May a jury awarded Appian, whose headquarters are in McLean, Virginia, a whopping $2bn in damages after it had
accused Massachusetts-based Pegasystems of illegally snooping on it to gain a competitive edge.
The trial revealed that Pegasystems executives had referred to a contractor hired to obtain some of the ingredients of Appian’s secret sauce as “our spy” in internal documents, and had dubbed the overall spying effort “Project Crush”...
The episode illustrates how interest in business espionage, and learning how to foil it, has broadened.
Snooping is no longer mostly centred on a few “sensitive” industries that have long been vulnerable, such as defence and pharmaceuticals. It is increasingly used to target smaller companies in surprising sectors, including education and agriculture. It has, in short, become more of a general business risk.
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